Q: The Fastest Growing Demo on Facebook? A: Women 55 and up

I am woman, watch me facebook.

Think your older patients don’t use Facebook? Think again.  According to Inside Facebook, women over 55 are flocking to Facebook.  While the fastest growing age group by total users is still 26-34, the number of women over 55 on Facebook grew by an astounding 175.3% since the end of September 2008.

Women 55 and up

What are you doing to reach this audience?  Social Media Campaigns are an effective means of targeting this demographic.. and you can adjust your strategy immediately.  Still think your Yellow Pages ad is a good ROI?  Social Media Campaigns cost a fraction of tradition methods like the old phone book.  If you want to find out about how we can implement social media in your marketing program, give us a call at 704.458.4503 or contact us on our website.

-Chris Ratchford